Want to get tons of backlinks to your website? Here are the best tips to build backlinks that helps to rank higher in search engine result page (SERPs).
Backlinks, also known as external links and inbound links, are the links that other sites provide to yours.
These links are one of the essential ranking factors that most search engines consider, including Google, to decide site ranking.
But it is also important to consider the authority and relevancy of the site you’re building a backlink from.
That’s because getting low-quality backlinks from a spammy or irrelevant website can damage your rankings and reputation.
That said, the best SEO Agency in Patna has shared the top tips to build backlinks (quality backlinks from relevant websites) to rank higher in SERPs.
So, without waiting further, let’s get started!
3 Tips to Build Backlinks [Relevant and Effective]
There are two types of backlinks that you can create or get to your website; no-follow backlinks and do-follow backlinks.
No-follow backlinks are links that is doesn’t pass authority (link juice) to your website. But it can help to get tons of traffic to your website.
On the other hand, do-follow backlinks pass link juice (page authority) from another website to you. It helps in both; better ranking and traffic.
Professionals state that a website should have a mix of do-follow and no-follow backlinks in a 60% and 40% ratio respectively.
Now, below are the best tips to build backlinks in 2022 for your website, including:
#1. Use Skyscraper Link-Building Technique
The skyscraper link-building technique is the idea of building high-quality backlinks which are introduced by the founder of Backlinko, Brian Dean.
In this strategy, you have to audit high-quality content with tons of backlinks, find its mistakes or weaknesses, and develop new content by fulfilling them all.
After creating a better piece of content, you have to reach out to the backlinks providers and ask them to link to your website as your content is better.
In simpler terms, you have to create better content than other content with tons of backlinks and ask the backlinks provider to link to yours.
In this backlink strategy template, the chances of getting high-quality backlinks are high, so you should not miss it.
#2. Try Broken Link Building
Broken Link Building, also known as Dead Link Building, is a technique where you’ve to find a dead page (404 Error: Page not Found) and ask linkers to swap the links to a working page of your site.
However, a broken link-building strategy isn’t easy and can take more time. Sometimes, it works well. Sometimes, it doesn’t. But you must try it.
If you want to try to use this strategy to make high-quality backlinks for your website, follow the three-step process that includes:
- Find broken pages with backlinks in your industry websites (check out your top competitor first).
- Create a replacement page: Create high-quality content relevant to that backlink on your website.
- Do outreach: Lastly, do outreach to the linker through email, social media, or any platform and ask them to swap the link to your page.
Note: Broken link-building technique is one of the best tactics professionals use. So, if it doesn’t work the first time, try again.
#3. Create Relevant and Sharable Content
Creating relevant and sharable content is one of the best tips to get tons of high-quality backlinks free from the authority websites in your industry.
Relevant and sharable content refers to a piece of content that provides a solution to a particular problem (related to your industry).
The content can be in various forms, such as infographics, blogs, articles, videos, images, and more.
When you create great and problem-solving content that catches people’s attention, it’ll be more likely to get tons of backlinks.
If you want help creating relevant and sharable content, you must contact the top Content Marketing Company in Patna.
Hence, these are the best tips to build backlinks that help to rank higher in SERPs.
Conclusion
Backlinks are major ranking factors that most search engines consider, but it’s essential that the backlinks should be high-quality and relevant.
High-quality and relevant backlinks refer to the link that you get from an authority website in your industry.
However, it is something that you can’t get just by sitting around. That means you’ve to work smart and hard to get them.
For that, you can use the tips to build backlinks that we’ve mentioned above.